William Hill is one of the oldest gambling brands in the UK, dating back to 1934. They are the largest gambling brand by far in the UK, generating more revenue than any other site. They do NOT accept US players. Those outside of the US are offered a 200% up to $2,000 bonus.

Ace Formula

William Hill offers a 200% up to $2,000 poker bonus and is currently ranked #28 out of 28 reviewed poker rooms with an overall score of 25.02.

The breakdown for the William Hill poker bonus using the Ace Formula is shown below:

  • Match: 200%
  • Amount: $2000
  • Value: 9.11%
  • VIP Value: 11.39%
  • Rake per Day: $487.65

((200 + 2000) / 487.65) + (9.11 + 11.39) = 25.02

More Details

You can find even more details about the William Hill bonus below:

  • Bonus Code: None Required
  • Expiration: 45 days
  • Total Rake Required: $21944.44
  • Points Earned per $1 Rake: 9
  • Total Points Required: 197500
  • Points Per Day: 4388.89

Visit www.WilliamHill.com for more details and to download the official William Hill software.

Activating the Bonus

William Hill does not use a bonus code for their bonuses. Instead, everything is automatic based on a players first deposit. If you don’t yet have an account, you can use the links on this page to visit William Hill and signup. This will help support Bonus Ace at no cost to you.

William Hill doubles a players first deposit, up to $2,000. A $1,000 or larger deposit will activate the maximum possible bonus.

Clearing the Bonus

William Hill’s terms are quite confusing. They also are bad for the players. With a recent change to the bonus clearing requirements, their bonus value dropped significantly.

The bonus is released in three different stages, each with varying clearing rates. They all require earning William Hill Points (WHPs), which are awarded at the rate of 9 WHPs per $1 in rake or tournament fees paid. The table below breaks down each stage:

StageBonus AmountIncrementsPoints per ReleaseTotal PointsValue

Looking at the table, they give a very good rate for the first $30 of the bonus, but then nail you with a terrible value for the remaining $1,970.

The bonus must be earned within 45 days from the first deposit, which is almost certainly not enough time for 99.99% of poker players. The total rake required is $21,944.44 which means you need to generate $487.65 rake per day for pace. That is the highest pace we have ever seen. Points pace per day is 4,388.89.

The value of the bonus sits at a low 9.11%. However, the VIP value is laughably higher than the main value at 11.39%, bringing the overall value to 20.5%. That being said, the VIP value assumes you can clear the full bonus which is damn near impossible.

Ew. This bonus is gross. It’s a disgrace to online poker players, which honestly isn’t too surprising. William Hill has really given poker the backseat in the past few years giving their casino, games, and sportsbook most of their exposure. The below screen shot of William Hill’s homepage from the United Kingdom makes this pretty obvious:

William Hill Homepage, August 2015 William Hill Homepage, August 2015

This screen shot was taken on August 6, 2015. Do you see poker anywhere? Neither do we…

Other Currencies

In addition to the $USD bonus described above, William Hill offers the bonus in EUR (€) and GBP (£). The clearing concept is the same, but the numbers are slightly different, as shown below:

£ Pound Sterling

200% up to £1,200 bonus: Must earn 560 points per £5 release. 14 WHPs are awarded for every £1 paid in rake.

Total Rake Paid: £9,415
Total Points Required: 131,810
Bonus Value: 12.75%

€ Euro

200% up to €1,500 bonus: Must earn 500 VPPs per €5 release. 10 WHPs are awarded for every €1 paid in rake.

Total Rake Paid: €14,755
Total Points Required: 147,550
Bonus Value: 10.17%

$/€/£10 Free for Casino

In addition to the main deposit bonus, William Hill will give you $10 free to play in their casino, after you make your first deposit. Doesn’t really benefit poker players, but eh, it’s free money. The bonus you receive depends on the currency you use to deposit.

You have to manually accept the bonus under your pending bonuses before it’s given to you. The free $10 is only valid for 14 days. It disappears into the ether after two weeks, so make use of it. Any winnings from the $10 must be wagered 20x in the casino, with different games having higher wager requirements:

Slots: 20x
Roulette: 80x
Baccarat, Blackjack, Video Poker: 100x

Hands to Clear the Bonus

The below table shows an approximation of how many hands it will take to clear the full $2,000 bonus. These numbers may not 100% exact and should be used as an average to give you a general idea, rather than an accurate amount. This is because the rake generated varies widely based on playing style. In general, aggressive players generate more rake while more conservative players generate less rake. Therefore, if you tend to play more aggressive, it may take you fewer hands, whereas if you play more tight, it may take you more hands.

Stake Total Hands Hands per Day
$10 NL 3,324,915 73,887
$10 NL 6M 2,151,416 47,809
$25 NL 1,380,153 30,670
$25 NL 6M 933,806 20,751
$50 NL 783,730 17,416
$50 NL 6M 518,781 11,528
$50 NL HU 488,740 10,861
$100 NL 444,219 9,872
$100 NL 6M 317,575 7,057
$100 NL HU 360,928 8,021
$200 NL 300,198 6,671
$200 NL 6M 219,006 4,867
$200 NL HU 285,363 6,341
$400 NL 200,406 4,453
$400 NL 6M 168,415 3,743
$400 NL HU 276,378 6,142
$600 NL 166,372 3,697
$600 NL 6M 141,668 3,148
$600 NL HU 277,076 6,157
$1,000 NL 141,213 3,138
$1,000 NL 6M 127,956 2,843
$1,000 NL HU 263,755 5,861

$10 = Stake
NL = No Limit
6M = 6-Max/Shorthanded
HU = Heads Up

If you play tournaments instead of cash games, below is how many tournament fees are required, along with pace per day. These numbers are 100% accurate and the same for every player since tournament fees do not vary per player.

Game Total Fees Fees per Day
Tournaments $21944.44 $487.65

Get Started at William Hill

If you’re looking to play now, you can visit WilliamHill.com now from any device or platform and start earning your $2,000 deposit bonus!